Highlife Shenanigans was invited to the grand launch of Fenty Beauty at Sephora Mall of Emirates. Fenty Beauty a global makeup brand by Rihaana was launched in 1600 stores across 17 countries on one day and it took the beauty world by storm. Trust me not only the launch was fabulous but the makeup range is also amazing, Rihaana has launched 40 shades of foundation, yep you have read it right, forty shades of foundation. Trust me when I say this, there is a foundation for everyone also I love the name Rihaana has given to it.
Fenty Beauty by Rihaana Sephora Event
Fenty Beauty redefines the rules with light-as-air formulas that love to be layered, in a global lineup of shades designed for all. Rihanna was inspired to create Fenty Beauty after trying to find products that worked across all skin types and tones. With Rihanna’s mandate of inclusivity, Fenty Beauty offers a wide range of products for traditionally hard-to-match skin tones, creating formulas that work for all skin types, and pinpointing universal shades. Just like Rihanna, the brand is both edgy and feminine, with a complexion-focused product assortment developed to work together and provide everyone with Rihanna’s real-life method for killer radiance, The Fenty Face. The Fenty Face was created for women of all skin tones, of all personalities, she says. These steps are key to starting your makeup, no matter the look you’re going for. This is where the fun begins For Rihanna, the secret to radiance lies in the very first step of the Fenty Face, a soft matte filt’r—because no matter your skin type, adding glow on glow = unwanted shine. The second step? Layer your highlight for strategically-placed glow—it’s all about lighting up where you want. Lastly, get ahead of shine by blotting on the fly, wherever and whenever; Rihanna believes that being photoready means being shine-free. Tested backstage, on stage, and in real life, The Fenty Faceis the key to unlocking all of makeup’s limitless possibilities. This process is at the core of this 91-sku line, which includes 40 shades of Pro Filt’r Soft Matte Longwear Foundation; 1 universal Pro Filt’r Instant Retouch Primer; 30 magnetic Match Stix Skinsticks, in both matte and shimmer finishes to contour, correct, conceal, highlight and blush; 6 cream-powder hybrid Killawatt Freestyle Highlighters for face and eyes; Invisimatte Blotting Powder and Paper; 1 universal lip gloss known as Gloss Bomb; and a variety of application tools.
Not only this her holiday collection is also coming out very soon, Fenty Beauty by Rihanna is available at Sephora Middle East stores, and at, www.sephora.ae / FentyBeauty.com